Nice to meet you!
We're a small supplement company that believes you shouldn't have to overpay for properly dosed products.
No proprietary blends.
No 10x markup.
Just what works, at a fair price.
Supplements worth taking, not just worth selling.
The industry problem
Most supplement brands spend more on marketing than on what's inside the product.
Here's what you're actually buying from most brands: a "proprietary blend" that hides how much of each ingredient is in it. A sprinkle of a studied compound - just enough to put it on the label, not enough to do anything. A price tag that covers podcast sponsorships and influencer deals, not better raw materials.
8 out of 12 major supplement brands use proprietary blends that don't disclose individual doses. One paid a $2.5 million settlement for inflating protein content with cheap amino acids. Another lists 75 ingredients without telling you how much of any single one you're actually getting.
If you've ever looked at a supplement label and couldn't figure out what you're taking or why it costs $90 a month - that's not an accident. It's the business model.
Industry standard
"Proprietary Blend: 1,500mg" -- with no way to know if you're getting 1,400mg of filler and 100mg of the ingredient that actually matters.
What we do
Every single ingredient listed. Every dose shown. 600mg KSM-66 Ashwagandha means 600mg KSM-66 Ashwagandha. No guessing.
Why we started this
We got tired of paying premium prices for average products.
Sence started with a simple frustration: we kept buying supplements, reading the labels more carefully, and realizing we were overpaying for underdosed formulas wrapped in nice packaging.
So we asked the obvious question - why does a bottle of properly dosed Ashwagandha need to cost $45 when the raw material is a fraction of that? Where's the rest going? The answer, usually: marketing.
We're a small team. We don't have a Super Bowl ad budget, and honestly, that's the point. The money goes into what's in the bottle - full clinical doses of ingredients that have actually been studied - not into convincing you it works through repetition.
What makes us different
Three things we don't compromise on.
Transparent labels
Every ingredient listed. Every dose disclosed. No proprietary blends, no hidden fillers. You can read our label and know exactly what you're putting in your body - because that shouldn't require detective work.
Full clinical doses
We use the doses that were actually studied and shown to work - not a token amount to put an ingredient on the label. 600mg KSM-66 Ashwagandha, not 100mg of generic extract buried in a blend.
Fair pricing
Our products are priced between $19-39 because that's what they should cost. No influencer tax, no 10x margin on raw materials. You're paying for ingredients and testing - not for our ad budget.
What we make
Built for daily routines, not medicine cabinets.
Simple capsule-format supplements across four lanes - Recover, Longevity, Performance, and Focus. Here are a few to start.
Longevity
Digest+
Your daily gut health baseline. Full-dose - no mega-doses, no fillers, just what your body actually uses.
Learn more
Recover
Ashwagandha Pro
600mg KSM-66 per capsule. The most studied ashwagandha extract at its full clinical dose - for stress, sleep, and recovery.
Learn more
Recover
Magnesium Glycinate
The most bioavailable form of magnesium - for muscle recovery, better sleep, and daily calm without the stomach issues.
Learn moreWhat people are saying.
★★★★★
"Finally a brand that just tells you what's in the bottle. Switched from a brand that charged $50 for a proprietary blend - this is half the price and I can actually see every dose."
Ashwagandha Pro
★★★★★
"I've been taking magnesium for years but always got stomach cramps. The glycinate form here doesn't cause any issues and I'm sleeping noticeably better. Fair price too."
Magnesium Glycinate
★★★★★
"No crazy claims, no influencer hype - just clean supplements that work. The transparency alone made me trust this brand over the ones spending millions on podcast ads."
Digest+
Ready to try supplements that actually make sense?
Full doses. Transparent labels. $19-39 per bottle. No gimmicks.